CASE
Case studies
PRDesigning what sells and what delights: careful research for a new business launch
For a Japanese car maker, we refined new business ideas and built an in-house survey system that collected over 1,000 responses from people who actually drive.
PR[Production] Fully automating bookings: building a LINE system for a nail salon
How we automated every step of a nail salon’s booking process — from symptom checks to staff assignment and reminders — with LINE, L-Step and Google Calendar.
PROne press release became the spark for a new business model
Three press releases over six months for a career-support company in Kyoto — picked up by 25 media outlets with the first release alone, and leading to a new business alliance.
Speaking[Talk] A talk for startups at Venture Café Tokyo
Nitche Media’s CEO spoke at Venture Café Tokyo on what startups with no money and no track record should do first: how to win people’s hearts.